AUB Launches the Journalism and Communication Training Program

The American University of Beirut (AUB) launched the “Journalism and Communication Training Program” targeting working professionals and students alike, who are interested in further developing their industry skills and hands-on expertise. The program kicked off in September and the second cohort starts in January.

The program is offering:

A Certificate in Strategic Communication (4 courses)

It addresses topics that range from interpersonal communication skills, public speaking, public relations, campaigning, image production, personal and corporate branding, content in addition to advertising and marketing techniques.

A Certificate in Journalism (4 courses)

It addresses a variety of areas in multimedia journalism including digital media law, ethics of reporting, digital storytelling, visual media production, investigative journalism, mobile reporting and cyber activism.

Together, both certificates amount to a “Diploma in Journalism and Strategic Communication” from AUB.

This program is offered under AUB’s “Regional External Programs (REP) / Continuing Education Center (CEC).” The courses will be lead by academics, veteran media practitioners, and experts in corporate communication; they will be giving dynamic and participatory lectures as well as hands-on practical exercises.

Who can benefit from the program:

• Undergraduate students interested in complementing their studies with a Journalism and Communication Diploma from AUB’s CEC.
• Undergraduate students interested in complementing their studies with a Journalism and Communication Diploma from AUB’s CEC.
• Media practitioners and junior journalists working for TV, radio, print, and online outlets.
• Communication officers working for governmental organizations, local NGOs or international NGOs aiming to expand their knowledge on modern journalistic and communication techniques.
• Communication officers and employees working in banking, advertising and other corporate sectors interested in attaining a certificate in Strategic Communication.

For information on the JCTP’s diploma and registration click here
or send an inquiry to the following email

I’m proud to be part of this program, I’m in charge of the Corporate Identity and Branding course, the upcoming course kicks off mid-January.