Welcome to the era of Experience and Emotions. The challenge for businesses today is not just selling products and services, but rather enhancing and amplifying the perception of the brand. This is done through crafting positive and emotional brand experiences that meet the customers' expectations. Anytime, anywhere.
They died because of your corruption. They died because of your incompetence. They died because of your negligence. They died because of your indecision. They died because of your decisions. They died because of your carelessness. They died because of your selfishness. They died because of your greed. They died because of your megalomania. They died because of your ideologies. They died because of your lack of morality. They died because of your godlessness. They died because of your lust for power. They died because you'd do anything to stay in power.
No.. This is not our destiny. History is not meant to repeat itself. Lebanese people are not bound to live in misery, pain, and hardship.
For most of us, Michael Jordan (aka) “His Airness” is one of the greatest basketball players of all time, he is even considered one of the greatest athletes ever. But, for the media savvy, he is much more than that. Jordan is one of the greatest living-brands and can be labeled the father of modern-day influencers. Everyone knows Michael Jordan, whether they were old enough (like me) to have seen him play back in the 90's or a teenager that…
Google released a video showing the 2017 year in search. It shows that people searched “HOW” more than anything this year. According to Sundar Pichai, Google CEO, this shows people’s desire to understand, and ultimately improve the world around us. As a Lebanese, this triggered a few "HOW" questions of my own, hoping that Google can help me find some answers:
Twitter announced that it had expanded its character limit of tweets to 280, this is double the current limit of 140 characters. This new feature will roll out gradually to all users. Currently, it is being tested by a group of select active users, most famous of them all is the President of the United States, referred to online as the Tweeter-In-Chief for his overly active account. It is no secret that Twitter has been struggling for the past few…
Elon Musk has promised to fix South Australia’s power network in 100 days or it’s free. I guess the only way to solve the electricity problem in Lebanon is to challenge Elon Musk to do it in one day. Dear Elon Musk: We, the people of Lebanon, all 4.5M of us, have been struggling with power failures and blackouts since the end of the war in 1990. Of course, the addition of around 2M Syrian and Palestinian refugees to the overall population made the issue harder to solve, but they are not the main cause of the problem. 27 years, 12 Ministries, and more than $30 Billion later, were not enough to get Electricity Du Liban (EDL) to solve Lebanon’s electricity problem and get 24hrs power coverage for this tiny country of 10,452 km²
Our mobile devices today are our gateways to the connected world. Whether we need to find a new restaurant, watch a movie, book a trip, check the news or post a picture on social media, we go to our smartphones first. Anytime, anywhere. It doesn’t matter if we start on mobile and complete the action on a bigger screen. The decision to be interested in a topic or not has already been taken on that smaller mobile screen. The Turning…
I have always been a fan of Apple’s ecosystem, the way data is synced across devices was just flawless. Until now. Syncing data has turned into a nightmare.
Why is the internet filled with so much anger and hate? Why is it so easy for someone to publish something that is extremely harmful and offensive? Trolling, spamming, defaming, intimidating, humiliating, harassing and bullying are all faces of the same coin.