At a time when we, in Lebanon, are still trying to convince each other about the importance of having high-speed internet and about the positive implications it has on the economy. Canada declared that high-speed internet is a necessity for the quality of life and has set the following targets for the basic telecom services: - Speeds of 50 megabits per second (Mbps) download/10 Mbps upload for fixed broadband Internet access services - An unlimited data option for fixed broadband…
If there is one media platform that can claim surviving the digital ice age, that would surely be the radio. Back in 1981, MTV launched its music channel with the iconic video “Video Killed the Radio Star”, starting an era of cable video domination over radio. [embed]https://www.youtube.com/watch?v=Iwuy4hHO3YQ[/embed] Of course, over the years, the radio’s operating model has changed, it had to adapt to the times. Technically, it has shifted (or is still shifting) from analogue to digital broadcasting, coming a long…
Despite the fact that this seems like a complete rip-off, which will probably end up with several legal repercussions costing Facebook a fortune, this is the price they are willing to pay in order to get rid of their main competitor! It might be early to assume that Snapchat is dead, but it was definitely hit by a wooden stick straight to its heart! Let’s hope that Snapchat is still hiding new tricks up its sleeves in order to survive…
Last week, my wife and I managed to get out of the country and spend a few days in Europe. We wanted to recharge our batteries and get away from the daily pressures we all face in the country. The whole trip was amazing and we managed to disconnect and enjoy the beautiful cities of Budapest and Vienna during winter time. Looking back at the trip and any other trip, you realize that so many memories are forever engraved in…
Over the past years I found myself moving away from watching local TV towards streaming online video content. I am one of those people who spends a lot of time in front of screens, with the difference of TV now being my second screen while Laptop or Mobile is first. With the exception of the primetime news, I rarely find myself fixated on a local TV show. Many TV programs nowadays insult our intelligence, are extremely biased and opinionated, have…
Throughout the years, mediums have changed, but the essence remains the same: at the heart of any communication lies the idea. A good idea is like liquid, adaptable to any shape or form. The communications industry’s never-ending challenge is that constant quest to find that novel idea; one that answers the client’s business needs, is well received by the audience, and uses the relevant popular platforms in the best way to communicate the message and create a unique experience. By default,…
Few weeks ago, Netflix became available in most countries. This news was welcomed by every movie buff and TV series lover out there. People can now stream their favorite content anytime and anywhere at a small subscription fee without being restricted by proxies and having to go through the hassle of VPNs. The beauty of Netflix and similar services such as Hulu, which is my personal favorite, is that unlike popular belief, you don’t need a super duper internet connection for…
Today’s world seems smaller than ever, as boundaries have become virtually nonexistent and distances are no longer a problem, for the farthest of continents can be reached within a click of a button. Within this global movement we notice that the MENA region is visually adopting a culture different from its own for the sake of being global. Design is a visual reflection of society and its culture. In this day and age, we are bombarded with visuals that are similar to western…
